If you have a digital campaign strategized for the growth of your business, you must have a business goal in…
Available as a SaaS software, Consensus, a sales enabler software offers collaboration, content, document, lead and presentation management to its…
Gleansight has conducted a research by asking marketers which a part of the marketing automation platform they find the foremost…
Customer engagement forms the backbone of any business’s success, so maintaining a healthy customer relationship throughout the customer lifecycle is…
Marketing technology has witnessed a massive disruption in the last decade, forcing organizations to evolve along with the times. To…
With the massive disruption that the digital marketing industry witnessed and the innumerable inventions that the industry saw in the…
The landing page is the first page your potential customers’ visit before moving ahead in their customer journey. It is…
The biggest challenge of any marketing operations team is the documentation process, which has become more difficult since the pandemic.…
Every organization is looking out for customer-oriented marketing tactics. Using such tactics contributes to your brand’s reliability and helps you…
Businesses that cater their services and products to other enterprises follow a completely different way of approaching their target market.…